PATTISON Outdoor provides in-depth mapping services through our Research and

GIS teams. Our specialists take a strategic approach to pairing products with the right

areas based on a variety of factors. Working with comprehensive databases including

Statistics Canada, Canadian Business Points, Environics and more, we help clients

pinpoint their target audience, or meet specific advertising objectives based on a

variety of factors.

Our Mapping services allow clients to:

• See coverage maps showing desirable or booked locations by market

• View key product locations within a particular boundary

• Assess locations in close proximity to key points of interest such as restaurants, financial

institutions, schools, grocery stores, community centres, and more.

• Pinpoint geographical areas with a higher concentration of a specific target audience

• Map a target audience based on a variety of geo-demographic and lifestyle variables

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