Urban Pathway Advertising
Urban Pathways, like the Toronto PATH or the +15 Network in Calgary, provide an avenue for brands and businesses to reach decision makers. Managers, Owners, Professionals and Executives travel through these pathways daily at various points in time – morning rush hour, lunch, coffee breaks and evening commute home.
Office Building Networks
Reach an audience of working professionals in commercial buildings with PATTISON’s Digital Networks. Located in elevator cabs and common areas of office towers, these screens cater to high-income audiences with spending power.
Formats and Features
Urban environments provide a unique opportunity to reach specific audience groups with OOH. Featuring greater targeting ability, programmatic opportunities, and broad design possibilities, your brand can truly stand out.
A modern and unique destination, The ICE District is the hub of new and growing opportunity in downtown Edmonton. Speak to the masses in the heart of downtown Edmonton, where people live, play, work and stay! Engage audiences using unique double-sided digital displays on towers in the plaza or Spectacular digital boards on the exterior of Rogers Place or the Grand Villa Casino.
Takeover all advertising displays within an environment with a Domination. Benefit from 100% share of voice and be the sole advertiser on the mind of those who pass by.
The Digital LED Wall is a unique display, capable of playing full motion or static ads which can be combined with digital tiles to create a stunning canvas.
The longest and largest indoor Digital Display in the Toronto PATH is a stunning 48 foot 1.5mm LED panel that provides the ultimate inspiration to your creativity. Enhance static imagery, create animation or build custom video to capture the attention of PATH traffic.
The 3×3 Digital Matrix Wall displays full motion and static creative. The format allows for a range of flexible design ideas utilizing the grid components individually or as a whole.
Digital Wayfinding Ribbons are located at key entryways to pedestrian walkways. Coupled with directional information, these screens provide relevant information and a great opportunity for your ads. They are able to display full motion video as well as static creative.
Vinyl wall murals are perfect for advertisers looking to make a high impact. Backlit murals bring brightness to ads and give pops of colour within underground networks.
A dynamic communication tool that allows advertisers to deliver messages to residents, office workers, and visitors who will be exposed to information at key moments of influence while traveling to and from their homes and offices.
Classic and Digital posters are available as side-by-side or as single faces. A great way to augment your campaign in key markets.
Why urban environments?