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Classic Outdoor

Put your brand in focus 24/7. With over half of Canada’s total static Poster inventory, PATTISON makes your campaign impossible to miss.

Billboards & Large Format

Large (and VERY large) formats stand out in high traffic areas. Get creative and present something that pops.

Classic Superboard

Go big and dominate the city skylines with our Superboards, starting from 10×30’ and reaching up to our 14×48'. These promise maximum visibility and reach with a weatherproof material perfect for long term campaigns.

Horizontal Posters

The classic staple of Out-of-Home advertising, these 10×20 foot boards are perfect for any brand or message with their high frequency positioning along crucial thoroughfares and at critical intersections. Great for simple messaging or great for experimenting with, these boards fly high and deliver impressions all throughout the day.

Classic Spectacular

Go beyond the super and dazzle audiences with a spectacle! Spectaculars are our biggest boards that stand out, offering a unique installation in a spectacular location, like major highways or outside stadiums. Capture attention like no other board can.

Vertical Posters

Flip the classic billboard format into portrait and you’ve got a vertical poster. These 12×16’ posters offer a different perspective from the Horizontal Poster and are typically found in the center of dense urban cores to maximize on impressions.

Street Level Advertising

Bring your business face-to-face with mass markets. With over 6,400 placements across the country, put your message where you know your customers will be.

Transit Shelters

Connect with commuters and take advantage of the natural dwell times transit shelters offer. These 47×68 inch posters allow for posting inside and outside of the shelter with rear illumination during the evening.

Bus Benches

Increase exposure in hard-to-reach residential communities with these cost-effective benches located in prime positions throughout cities. Be the last influence for shoppers and target audiences near the point of purchase while generating impressions.

Core Media

These stylish eye-level installations are positioned in key intersections and core downtown locations. Maximize visibility of your ads from all angles with this four-sided unit comprised of 47×68" posters. With illumination at night, you can be sure your message will reach urban audiences 24/7.

Why Classic?

100% Share-of-Voice

With classic outdoor, you keep your placement 24 hours a day, meaning every impression is yours.

Can't Be Skipped or Blocked

Classic Out-of-Home blends in with the environment, and cannot be turned off or ignored.

Location. Location. Location.

Find and target your audiences with Classic products in key locations across the city.

Trustworthiness

Classic Out-of-Home signifies authenticity and invokes trust in consumers.
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