BET RIVERS HEAD-TURNING OOH CAMPAIGN
Hit the jackpot with Out-of-Home advertising, seen by thousands of consumers per day! Bet Rivers shows locals in Toronto & Kitchener, ON that they are here to stay with the launch of their latest campaign. The sports betting platform looked to Transit and Digital Out-of-Home to direct consumers to their website with the use of bold colours featured on transit vehicles and digital displays. The TTC Streetcar dominated the competition with undefeated coverage across Toronto, while the GRT Bus Murals captured the attention of commuters in Kitchener. The Digital Superboard illuminated Bet Rivers’ brand message in busy areas of the city all while showing locals daring designs that were eye-catching and commanded attention. Want to make waves in your city with Out-of-Home? Contact PATTISON Outdoor today to learn more about our winning campaigns and to step up your marketing game with performance-driven advertising that can’t be missed.
BRITISH COLUMBIA, ALBERTA AND ONTARIO
We are thrilled to announce that our new regional webpages are here! Take an in-depth look into the exciting world of Out-of-Home products available Canada-wide. This week, our focus is on British Columbia, Alberta and Ontario. These immerse markets provide ample opportunity for advertisers to highlight their brand message to consumers with Classic, Digital, Transit and Place Based product offerings.
Whether it’s Transit Shelters in Vancouver, TTC Station Dominations in Toronto, or Luggage Carousels at Edmonton International Airport, our world class advertising displays are perfect to reach audiences of all sizes. Just ask our clients! We have worked with iconic brands that continue to deliver high reach with our attention-grabbing Out-of-Home formats. Our unique displays not only raise the bar in innovation and creativity, but they also offer a canvas to shine a spotlight on your brand. With local representation available in Alberta, Ontario, and BC, we are industry leaders that boast thousands of displays that reach locals and travelers alike. Win the hearts of your audience on a massive scale and attract millions of consumers in residential neighbourhoods and urban cores in Canada’s most popular cities including Edmonton, Calgary, Toronto, and Vancouver.
TTC STREETCAR DOMINATION MAKES WAVES
Not Milk gets loud with a massive TTC Streetcar Domination that’s taking Toronto by storm! We are celebrating the launch of the latest transit campaign from Not Milk that delivered outstanding reach and frequency to locals and visitors traveling in and out of the downtown core. To raise brand awareness, Not Milk looked to Transit advertising to educate consumers about their new line of plant-based products with a decked-out TTC Streetcar that featured designs on the interior and exterior of the vehicle. The buzzworthy campaign took a not-so-classic approach and decided to go bold with cheeky designs that capture the attention of thousands of locals during their daily journey. Not Milk commanded attention as it traveled to popular tourist locations including, Yonge Dundas Square and made its way through shopping districts during high traffic hours. Want to position your brand, front and centre, in Toronto, ON? Contact us today to find out how to prompt immediate action and brand activity online all while staying top-of-mind among consumers.
1Source: PATTISON Monthly Recall Tracker Study, n=1612 interviews conducted within the Ottawa CMA (n=405), Montreal CMA (n=402), Toronto CMA (n=403), and Vancouver CMA (n=402) among the General Population in March 2022 via Dynata online panel