PATTISON Outdoor provides in-depth mapping services through our Research and GIS teams. Our specialists take a strategic approach to pairing products with the right areas based on a variety of factors. Working with comprehensive databases including Statistics Canada, Canadian Business Points, Environics and more, we help clients pinpoint their target audience, or meet specific advertising objectives based on a variety of factors.
Our Mapping services allow clients to:
- See coverage maps showing desirable or booked locations by market.
- View key product locations within a particular boundary
- Assess locations in close proximity to key points of interest such as restaurants, financial institutions, schools, grocery stores, community centres, and more.
- Pinpoint geographical areas with a higher concentration of a specific target audience
Map a target audience based on a variety of geo-demographic and lifestyle variables